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Data Science / Data Analytics HACKATHON – 25-26 April, Mumbai

Zone Startups India, a tech startup accelerator, has partnered with a financial institution for a 2 – day data science / data analytics hackathon on 25-26 April, where the participants we will be...

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Gartner Business Intelligence, Analytics & Information Management Summit...

The digital divide separates people into those who have access to the internet and those who do not. Now businesses can be separated into those who take information and analytics to the next level,...

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Interview – Gary Cokins, Founder and CEO at Analytics-Based Performance...

Analytics India Magazine: Could you give us a brief overview of your experience with enterprise and corporate performance management (EPM/CPM) and analytics? Gary Cokins: My 40-year career experience...

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Leveraging Big Data for Effective Marketing

I recently had had a candid conversation with the DGM (Marketing) of an established Indian cement company few days ago. He told me that to be successful in marketing and sales, you need to have the...

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Principles of Visualization

Data visualization is nothing but “How to tell stories with Data” or “Helping audience to understand, which sometimes otherwise difficult to see” or “Capturing an issue and delivering visual...

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The Fifth Elephant, 16 – 18 July 2015, Bangalore

3 days – 50+ – speakers – 750+ smartest technologists Descend in Namma Bengaluru’s most happening Community powered big data conference & workshops The Fifth Elephant is not just another big data...

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NASSCOM Big Data and Analytics Summit, 26th June 2015, Hyderabad

This Summit – amongst NASSCOM’s annual events- brings together industry professionals, companies and individuals from the field of Big Data and Analytics. We recognize that this core sector in...

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Big Data: Challenges and roadblocks

Big data is the big buzzword these days. Big data refers to a collection of data sets or information too large and complex to be processed by standard tools. It is the art and science of combining...

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A Letter to Future Employees: Embrace Analytics

Dear young new (future) employees, You have an opportunity to change the world; but I am worried about you. Understandably, you are probably not interested in a finger-wagging lecture from an old...

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Big Data is NOT Analytics. Period.

Big Data & Analytics. There is a fair amount of confusion in the industry relating these 2 terms. Many a times, these are used in the same breath and recently have come to almost synonymise each...

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Give wings to your Analytics start-up

Having a bright idea is one thing but implementing that idea is quite another. What if you had the chance to give your idea wings, to give it an outline and structure and what if that idea is...

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How Mainframe Data Virtualization is Bringing Data Closer to Analytics

How Mainframe Data Virtualization is Bringing Data Closer to Analytics Data, in all of its various forms, has completely transformed our society. And, it’s not just one kind of data that’s responsible...

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7 Types Of Infographics

Do you want to present complex information in a simple, elegant and beautiful way? Weaving a visually appealing story and adding a human context to it can make those pixels an interesting read. While...

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Analytics India Salary Study 2015 – By AIM & Great Lakes Institute of Management

In the past couple of years, data analytics has grown from being a discretionary spend area to a service that is a need for competitive advantage. Not only are businesses looking at internal...

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Analytics: No Pain, No Gain

We did an analytics exercise for a US client recently in education domain that had all the flavors of roadblocks one can encounter on venturing into analytics territory. I intend to summarize those...

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How is Business Analytics like Multi-wavelength Astronomy?

  In a magazine article I recently read about astronomy and cosmology I was struck by the similarities between analytics practitioners, some referenced to as “data scientists,” and multi-wavelength...

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Lead Scoring and the Marketing ROI

Ask a smart marketer and she will tell you: all leads are not created equal.   A lead sourced from an onground activation exercise converts very differently from those that are teased out online. Why...

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Qlik Cloud Offerings Unveiled: First in Business Intelligence To Deliver...

  Bangalore, India – May 07, 2015 – Qlik® (NASDAQ: QLIK), a leader in visual analytics, today announced its Qlik® Cloud offering that is comprised of multiple services.  As a result of its recent...

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Importance of Excel – by Udemy

“When it comes to data science, we often find that people first start out learning using Microsoft Excel.  Inevitably, as students progress, Excel starts to appear quaint as they transition to more...

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Predictive Analytics, Healthcare and a Life much awaited

Jyotika is 61 years old and lives in a small town in Lucknow and is suffering from Diabetes for the past 14 years. She is coping well with fair HB1AC values and lifestyle management. Recently, Jyotika...

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