Poll: Which area within analytics do you work in?

We ran the poll from 26^th Oct, 2013 to 2^nd Jan, 2014 and received 386 responses.

Here’s a synopsis of the poll results-

Total Days Poll Ran: 66 Days

Total Voters: 386

Editor’s Comments:

The poll validates the widely known fact that majority of the work done in the area of analytics in India is BI & reporting. Business Intelligence and Reporting together received 42% of votes, though we believe that this % should be higher.

Marketing Analytics is the biggest pure-play analytics area right now (15% votes). Risk and Web Analytics have low numbers (each ~10%), which was not as intuitive. Penetration of Analytics in Finance and e-Commerce is pretty high.